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year zero and viral marketing / TTS @ sxsw


new sites are being discovered across the interweb. some with statements, others with downloads... lots of ambiguity. this is how nin is unveiling the new record, year zero. a very fresh approach.

the 3rd track from the album was found as a file in a usb jump drive, taped to a poster near a venue in london where nin played. i've been waiting for a mainstream band to realize this approch for a long time. for more info on the new global art as resistance movement, go here...

http://www.the-art-of-rebellion.com

here's some examples of year zero/ nin findings recently... obviously this will culminate in april. they are leaking tracks...

http://symphonyofnoise.com/nails/yearzero

http://www.hollywoodinmemoriam.org

the link above contains this obscured message...

IN MEMORIAM...

The first dirty bomb went off at the Kodak Theater during the 81st Annual Academy Awards Ceremony. Over the next
half hour, eight more dirty bombs deployed by Islamic extremists spread a pall of radioactive dust across Greater LA.
Three days later a Presidential order required the entire city to be evacuated.

The City of Angels had become a city of ghosts.

This site is dedicated to the people of Los Angeles who lost their homes, their loved ones, and their lives in Hollywood's
last fade to black.

and this is how desktops / media downloads are presented... on another secret page...

http://www.artisresistance.com

http://www.artisresistance.com/tools.htm

finally, some interesting and creative thinking being put to use in preparation of a major rock record. not a lot of that lately. and of course, go here for the startling trailer...

http://yearzero.nin.com

this link contains secret image links of studio pics. here's a link to the new live nin dvd coming out this week. i had the joy of seeing them on 06.06.06. live dvd - beside you in time.

also...

i started rehearsing this week with through the sparks. we spent a lot of time getting the track local moon nice and tight. the band hasn't played this song live yet. very exciting track to play. plans for sxsw in austin seem to be solidifying. this is their direct link on the sxsw site... through the sparks @ sxsw conference. the promo pic for sxsw was taken by wes frazer.




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